Analisis Pengaruh 4P Marketing Mix Terhadap Keputusan Pembelian Generasi Z. Prosiding Seminar Nasional Hukum, Bisnis, Sains dan Teknologi, [S. l.], v. 5, n. 1, p. 866–873, 2025. Disponível em: https://ojs.udb.ac.id/HUBISINTEK/article/view/4560. Acesso em: 28 may. 2026.